Arts Advocacy Tool Kit

Effective arts advocates need basic and good information to make the case for support.  These tools will provide you with statistics, stories, and tips to make your voice heard.



Why the Arts Matter in New Jersey

This fact sheet is provided by Americans for the Arts.



Download the fact sheet.






Arts and Economic Prosperity 5

According to Arts & Economic Prosperity 5 – a national economic impact study released Saturday by Americans for the Arts– the nonprofit arts and culture sector in New Jersey is a $519.8 million industry, supporting 14,342 full-time equivalent jobs and yielding $41 million in local and state government revenue.

ArtPride worked with Americans for the Arts and five local partners–Cape May, Cumberland, Mercer and Morris counties and the City of Newark–to examine the financial power of N.J.’s cultural community, and results show that state nonprofit arts and culture organizations spent $296.1 million during fiscal year 2015.

Arts & Economic Prosperity 5 shows conclusively that, locally as well as nationally, the arts mean business!

Read the New Jersey report.


Why Are State Dollars Important to NJ Arts, History, and Tourism?

Cultural activities and tourism promotion are supported ONLY through a dedicated revenue source that is the New Jersey Hotel/Motel Occupancy Fee (P.L. 2003, c. 114). This legislation established a certifiable and renewable source of revenue for arts, history, and tourism. NJ taxpayers do NOT pay for public support of these industries through property, sales, or income tax.

View hotel-motel occupancy fact sheet.





NEA Toolkit – The More You Know

keep-calm-and-support-the-arts-2By now, you may have read that the President’s budget may include elimination of the National Endowment for the Arts. ArtPride New Jersey is aware of the situation, and we are in the process of receiving confirmations and updates from our national partners, Americans for the Arts (AFTA) and the National Association of State Arts Agencies (NASAA).

In the meantime, while this is bad news, it is important to keep calm, be strategic, and be prepared to act when action will have maximum impact.

Our NEA Toolkit features useful information on NEA funding in New Jersey, the federal budget process timeline, and rebuttals to inaccurate arguments against the NEA.

View our NEA Toolkit for resources you can use to support the NEA.


NASAA’s Practical Advocate series

YouCanShapePolicyThe National Association of State Arts Agencies (NASAA)’s Advocate series offers tips and strategies that help you make the case, mobilize support and expand your influence.

Read and make use of the three latest editions of the NASAA Advocate series:

You Can Shape Policy offers action recommendations along with good advocacy dos and don’ts.

Fact vs. Fiction: Government Arts Funding debunks common myths regarding public support for the arts.

Five Essential Arts Arguments zeroes in on the rationales that we believe (per our discussions on Capitol Hill) will be most productive for advocates to emphasize. In addition to sharing these with constituents, NASAA recommends that you use these talking points as a guide for your conversations with lawmakers and the media.

Browse the NASAA Advocate series archive for more tools.

The Federal Budget Process – A Timeline

  1. The federal government operates on continuing resolutions. NEA funding is included in the current CR that is in effect through April 2017. We need to keep a watchful eye on continuation of federal funding for the arts through the entire fiscal year ending September 30, 2017.
  2. The President will likely introduce a FY2018 budget around February 28.
  3. The U.S. House of Representatives and specifically the House Appropriations Subcommittees will set initial FY 2018 funding levels for every federal agency in the Spring (March–May) of this year. Subcommittees and conference committees continue their budget work through the summer with hope of a final conference committee agreement in time for the end of the federal fiscal year on September 30.ince 2016, close to $2 million in support to individual arts organizations and the New Jersey State Council on the Arts ($1,742,100)

2015 Creative Industries Reports

Creative Industries: Business & Employment in the Arts reports provide a research-based approach to understanding the scope and economic importance of the arts in America. Nationally, 702,771 businesses are involved in the creation or distribution of the arts, and they employ 2.9 million people. This represents 3.9 percent of all U.S. businesses and 1.9 percent of all U.S. employees—demonstrating statistically that the arts are a formidable business presence and broadly distributed across our communities. Arts businesses and the creative people they employ stimulate innovation, strengthen America’s competitiveness in the global marketplace, and play an important role in building and sustaining economic vibrancy. Data current as of January 1, 2015.

To view New Jersey’s Creative Industries Reports, please email Stephanie Carr.

Planning a Visit to the State Legislature

It is criTime For Actiontical for arts advocates to develop meaningful communications with the men and women who truly make the policies in New Jersey.  The strongest and most dependable way to communicate is to schedule a legislative visit.  Sounds like an intimidating prospect, doesn’t it … calling your representative’s office, requesting a meeting, AND rehearsing all of the talking points you want to bring to the table?
Have no fear and remember that your legislators are there for you!

View a list of the protocols, tips, and tricks for visiting the Legislature.

The Arts as a Partner in Creating a Sustainable Future

sustainablenj-logoSustainable Jersey is a certification program for municipalities in New Jersey that want to go green, save money and take steps to sustain their quality of life over the long term. Sustainable Jersey provides tools, training and financial incentives to support and reward communities as they pursue sustainability programs.

Sustainable Jersey has recognized the importance of cultural vitality to a sustainable community. To learn more about how the arts connect to sustainability, read the Arts as a Partner in Sustainability.

View Arts as a Partner PDF

Hotel/Motel Occupancy Fee Fact Sheet

The Hotel/Motel Occupancy Fee is a dedicated revenue source that directly provides funding for the New Jersey State Council on the Arts, Cultural Trust, Historical Commission, and Tourism.  This fact sheet offers talking points to aid conversation with legislators on this important funding source, and to help you understand the enabling legislation.

View NJ Hotel Motel Fee PDF

Why are state dollars for arts, history, and tourism important in New Jersey?



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